FSA starts work on cell-based meat; consumers skeptical



The Food Standards Agency (FSA) has started work on assessing the safety of lab-grown meat but only a minority of consumers seem to be willing to consume it.

A team of scientists and regulatory experts will work on the two-year program with academic bodies, the industry and trade organizations. 

In 2024, the FSA and Food Standards Scotland (FSS) were awarded £1.6 million ($2.1 million) to launch a program for cell-cultivated products. The aim is to gather scientific evidence about cell-based products and how they are made, to help the agencies regulate these products.

While “cell-based,” “cultivated” and “cultured” are preferred terminologies, other terms such as “in vitro,” “artificial,” “fake,” “clean” and “lab-grown” have been used. Cell-based products are made without slaughter or traditional farming methods. Cells from plants or animals are grown in a controlled environment to make a food product.  

“By prioritizing consumer safety and making sure new foods, like cell-based products are safe, we can support growth in innovative sectors. Our aim is to ultimately provide consumers with a wider choice of new food, while maintaining the highest safety standards,” said Professor Robin May, FSA chief scientific advisor.

Businesses participating in the program are Hoxton Farms, Roslin Technologies, and Uncommon Bio from the UK and BlueNalu from the United States. Gourmey and Vital Meat are both from France while Mosa Meat is from the Netherlands, and Vow is from Australia.

Academic partners include the Cellular Agriculture Manufacturing Hub (CARMA) led by the University of Bath, National Alternative Protein Innovation Centre (NAPIC), and the Bezos Centre for Sustainable Protein. The trade body representing industry is the Alternative Proteins Association and non-governmental organization The Good Food Institute Europe is also involved.

Consumers wary
FSA has published an evidence review that consolidated current evidence on consumer views of cell-based products.

This found only a minority of 16 to 41 percent of people are willing to consume cell-based meat in the UK. Willingness to eat it is lower than in the United States.

Willingness to consume cell-based meat in the UK has not significantly changed from 2022 to 2024. International evidence indicates that people who regularly consume plant-based meat are also more open to having cell-based meat.

Many people either think that cell-based meat should not be on sale in the UK in future or are unsure. Perceived concerns are more prevalent than perceived benefits.

Most people have concerns about cell-based meat, particularly about it being safe to eat and the impact on farmers. The majority of people are also unwilling to pay more for it than farmed meat. Concerns about safety and healthiness were underpinned by perceptions of the product being unnatural and a lack of scientific understanding.

Consumer awareness of allergens in cell-based meat and seafood was low.

People are generally unsure about whether regulation will prevent the sale of unsafe cell-based meat but they expect them to be regulated and have clear labeling.

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Recent Reviews


A Russian bride-to-be was found dead 5,500 miles from home. Investigators would soon learn Anna Repkina was unwittingly caught up in a love triangle and that her fiancé frantically researched time travel after her death, writing to strangers on WhatsApp: “… best friend made a mistake. I want to go back to keep from losing the woman that should be my wife.”

“48 Hours” correspondent Tracy Smith report on the case in “The Murder of Anna Repkina.”

Will Hargrove and Anna Repkina

Will Hargrove and Anna Repkina met online and after a whirlwind romance, the pair got engaged. What Repkina didn’t know when she relocated to the U.S. from Russia to marry Hargrove was that she was moving right into the middle of a love triangle.

Benton County Sheriff’s Office


In 2016, Repkina was a 26-year-old Moscow native who loved rock music and cats and had a fun sense of humor. She had recently gone through a breakup with her boyfriend of seven years. In search of love, she decided to join some online dating sites. She thought she’d found what she was looking for when she met William Hargrove, a 26-year-old Oregonian who happened to have an affinity for all things Russian.

Their online relationship quickly took off, and Repkina decided to fly to the United States to meet her new love interest in person and spend the Christmas holidays with him in Oregon. After a whirlwind 10-day trip, Repkina returned to Russia with a souvenir — an engagement ring from Hargrove. She made plans to pack up her life in Russia, move to Oregon, and plan a wedding.

What Repkina wasn’t planning on was meeting Hargrove’s secret girlfriend.

Michelle Chavez

Will Hargrove was dating Michelle Chavez the whole time he’d been romancing Anna Repkina.

Benton County Sheriff’s Office


When Repkina first met Hargrove, he was renting a room from a woman named Michelle Chavez, who was living with her husband in a loveless marriage. Unbeknownst to Repkina, Hargrove and Chavez were involved in a passionate affair even before she came to the states. Hargrove and Chavez continued their relationship after Hargrove’s proposal to Repkina, and when Repkina moved to Oregon to marry Hargrove, Chavez was shocked, and very angry.

Chavez wanted Hargrove to only be with her, and pressured him to end his relationship with Repkina. She issued an ultimatum — to choose between her and Repkina. Within days, Repkina was dead.

The day after Easter 2017, Repkina’s body was found on a remote logging road in Alsea, Oregon. She had been killed by a single shotgun blast to the back of the head. But who pulled the trigger?

That’s the question the lead detective, Lieutenant Chris Duffitt, was trying to answer when he first arrived on the scene. “We found several pieces of trash,” said Duffitt. “Fast food bags, cigarette cartons, candy wrappers that were here. And at that point, we don’t know what’s evidence and what’s not.”

hargrove-7.jpg

A  crucial clue: a KFC receipt found with other trash near Anna Repkina’s body led investigators to her fiancé, Will Hargrove.

Benton County Sheriff’s Office


One of the pieces of trash turned out to be a treasure. Investigators were able to trace the information found on a KFC receipt back to Will Hargrove. 

In the days after Repkina’s death, Hargrove exhibited some rather peculiar behavior.

Hargrove went on a bizarre internet deep dive. “He is researching time travel,” said Detective Chris Dale. “He’s saved screenshots of web pages that show you how to do a particular spell to travel back in time. And we also see communication through WhatsApp in which he is trying to ask for help in how to travel back in time.” Hargrove said he wanted to correct a horrible mistake that his “best friend” made. He was so desperate to get this information on time travel that he offered his soul as a reward to strangers on the internet who might be able to help him.

Will Hargrove ATM surveillance

Will Hargrove was caught on video surveillance at various ATM’s dispensing cash from Anna Repkina’s account

Benton County Sheriff’s Office


In addition to his strange internet encounters, Hargrove was caught on video surveillance at various ATM’s withdrawing cash from Repkina’s account. “He made a $200 withdrawal from this machine, and then engaged in some conversation with some employees at that gas station, where he actually ended up hugging one of them and crying about the fact that his girlfriend, Anna Repkina, had left him,” said Duffitt. 

Hargrove withdrew a total of $800 from Repkina’s account. With a sudden influx of cash, he made a car insurance payment, went shopping at Walmart for Star Wars themed LEGOs, and bought candy and cigars. 

After connecting Hargrove to the crime scene through the KFC receipt, investigators brought Hargrove in for questioning and ultimately charged him with Repkina’s murder. The trash left near Repkina’s body, Hargrove’s strange internet encounters, and theft caught on camera led Hargrove to be formally indicted for his fiancée’s murder in July 2018.

But when Hargrove’s trial began in October 2019, the defense would spin an entirely new theory as to what happened to Repkina. 

EDITOR’S NOTE: On October 2019, Hargrove was was found guilty and sentenced to life in prison with the possibility of parole in 25 years. His murder conviction was overturned on appeal in 2023. The reversal was based on a flawed search warrant and the improper collection of some evidence. A new trial is set to begin in April 2025.  



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